UPPAbaby’s newest JADE RABBIT fashion celebrates the 2023 Lunar New Year — the Year of the Rabbit!

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Suzhou Embroidery

Dreamy celestial and rabbit embroidery is carried throughout to tell the story of JADE RABBIT. The canopy, footrest, and boot cover of the Bassinet feature a rabbit detail made up of 18 unique colors. Embroidered in a traditional technique called Suzhou, the oldest embroidery technique in the world, these bold but traditional details won’t go unnoticed.

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    Year of the Rabbit Blanket

    Bonus Blanket

    With intricate details and beautiful, celestial embroidery, the included cotton jacquard blanket is designed for ample coverage and optimal warmth. The blanket is stitched with a soft grey and white cloud theme and includes special Lunar New Year packaging.

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    Beautiful Gold Accents

    Gold Accents

    The perfect combination of classic and luxe, the appealing gold touches will show off your sophisticated style. From the cloud detail embossed in a gold matte print to the Chinese Endless Knot tag and gold zipper pulls, these details are sure to bring good luck in the New Year!

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    Maroon Leather + Lining

    Maroon Leather

    Stroll with our special edition maroon leather accents and gold threading to celebrate the beautiful, bright colors of the Chinese New Year. Shades of red in both the leather and lining material represent luck, happiness, and joy.

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    VISTA V2 with included Bassinet

    The boot cover features 18 thread colors and is embroidered in a traditional Suzhou technique.

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    RumbleSeat Accessory

    Complete with beautiful embroidery of the JADE RABBIT on the canopy and red and gold accents throughout.

UPPAbaby truly values our community of parents around the world, and we are committed to providing products and fashions that reflect their values. So, for the first time ever, we are launching a limited edition fashion to kick off the new year! We carefully curated this capsule collection to celebrate family, heritage, and traditions across the globe. Unique rabbit and celestial-themed embroidery are carried throughout to tell the story of the past and inspire the future. The JADE RABBIT honors parenthood and its universal language of unconditional love. We promise to be there with you every step (or hop!) of the way – no matter where you are in the world!

JADE is inspired by the tale of the Jade Rabbit, a character from Chinese folklore, who lives on the moon with the alluring goddess Chang’e. Legend states that Chang’e flew to the moon in a moment of desperation with only her loyal companion, Jade Rabbit. It is said that if you look up at the full moon, you can still see the silhouette of a rabbit working alongside her. The rabbit’s fur glows with such radiance that it appears just like precious, beautiful Jade.

Traditionally, Jade ties people back to their ancestors and helps create meaningful connections with families, traditions, and cultures. It is a popular gift during this time, as it is said to promote hope, luck, and new beginnings.

Wishing you a safe, inspiring, and happy New Year!

– UPPAbaby

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